- Feb 11, 2019
- 2 min
Regional Companies Can Be Big Losers from a Sterile RFP Process
Mid Market and Regional companies that operate in many individual markets never benefit from a one size fits all RFP. When a media agency...
3 views0 comments
- Jan 24, 2019
- 3 min
5 Ways Regional Companies Can Maximize Advertising Dollars
A quick look at things mid-market companies can do to increase the impact of advertising budgets and keep up with the competition. No...
6 views0 comments
- Jan 23, 2019
- 2 min
Politics Can Derail Your Regional Media Buy
Know the political potholes to keep your media campaign effective and on budget. Did you know that media outlets are required by law to...
4 views0 comments
- Jan 22, 2019
- 2 min
Regional Companies Need Everyone at the Table Before Final Plans are Cemented
Mid-market and regional companies need to have a well- rounded perspective of their media campaign before going all in on any media....
4 views0 comments
- Jan 17, 2019
- 2 min
Is There a Better Way to Utilize Added Value in Regional Media Buying?
Why ensuring a media buy includes the right added value in a mid-market media campaign will produce greater metrics and results. Whether...
3 views0 comments
- Jan 15, 2019
- 3 min
Regional Companies Need to Rethink Their Media and Realize That Time is Money and Advertising
Many C-Level Execs haven’t grasped the fact that social media may be free but there are still significant costs involved. Time is money,...
3 views0 comments