

- Aug 1
- 2 min
What’s More Important? Reach or Frequency?

- Apr 4
- 3 min
5 Good Reasons Why a Regional Company Needs a Customized Media Plan

- Mar 28
- 3 min
Planning an Outreach Marketing Strategy for Regional Brands is Key

- Mar 14
- 3 min
Marketing Focus Has to Shift with the New Consumer Trends!

- Feb 28
- 4 min
Dead or Alive? Media Today


- Dec 21, 2022
- 2 min
A Big Mistake: Regional Companies That Repurpose TV Ads

- Nov 1, 2022
- 3 min
No Preconceived Notions!

- Oct 11, 2022
- 2 min
Some Quick Tips on How to Respond to an RFP Without Fear

- Sep 20, 2022
- 2 min
Why Regional Companies Need Cross-Channel Advertising

- Aug 30, 2022
- 3 min
The Bait Needs to Match the Catch

- Aug 16, 2022
- 2 min
Regional Companies Need A Unified Planning & Buying Team

- Jul 19, 2022
- 2 min
That’s The Way The Cookie Crumbles!

- Jun 28, 2022
- 2 min
Does the Advertising Industry Need to Pivot Again?

- May 24, 2022
- 3 min
Length Matters! Radio Spots: Designed for Success

- May 10, 2022
- 3 min
The 80/20 Mistake

- Apr 19, 2022
- 3 min
There Is More to Advertising Than Great Creative!

- Apr 12, 2022
- 3 min
The Real Goals of a Client-Agency Relationship!

- Apr 5, 2022
- 3 min
Creative vs. Location: For a Successful OOH Campaign, which is More Important?

- Mar 8, 2022
- 3 min
Media is Ever Evolving, but it’s Not Medicine. Maybe It Should Be!

- Mar 1, 2022
- 3 min
Everyone Thinks It’s Easy. It’s Not!