- Oct 19, 2021
- 3 min
Maybe It’s Mirror Time!
Do you remember the Discover Card commercial with the burly bearded Slavic customer service man, picking up the phone and saying, “hello,...
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- Oct 12, 2021
- 2 min
To Sell or Not to Sell?
Often potential clients that have never used an agency before will call to discuss their advertising and media needs. It takes a lot of...
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- Oct 5, 2021
- 3 min
A Sales Team and Not a Sale in Sight!
In my ongoing series discussing salespeople (see prior blogs), I would like to again discuss the personal disconnect many sales teams...
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- Sep 21, 2021
- 2 min
It Takes Much More Than a Sales Deck to Make a Good Salesperson!
It’s become quite apparent to me that many salespeople have lost their hunger and appetite for hard work! Except for possibly the “lead...
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- Sep 7, 2021
- 2 min
By Educating Consumers, Regional Companies Can Grow Their Business
Content marketing helps mid-market companies influence positive actions from their targeted audience, increasing sales while not pushing...
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- Aug 31, 2021
- 2 min
Regional Companies Must Monitor Traffic Delivery
It’s just as important to monitor traditional ad delivery as it is to monitor digital delivery. When the topic of ad trafficking and...
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