- Oct 24, 2023
- 2 min
Is Brand Consistency Really That Important?
What is brand consistency? Brand consistency means making sure that the way you present your company and what it stands for remains the...
26 views0 comments
- Sep 19, 2023
- 2 min
Shoppers Want a More Personalized Experience from Brands
In today’s retail marketplaces, any type of resistance to the customer experience can lead to lost sales. In fact, according to many...
24 views0 comments
- Jun 13, 2023
- 2 min
Craft Brewers Looking to Begin Advertising Should Check This Out!
Everyone knows that the craft brewery industry is booming, but increasing sales has become extremely challenging. Although we see many...
22 views0 comments
- Feb 21, 2023
- 3 min
Superbowl vs. AI, Who Really Wins?
Many of you probably watched the Superbowl recently, so you know how it ended. It ended with my team, the Eagles overcoming many things...
7 views0 comments
- Nov 1, 2022
- 3 min
No Preconceived Notions!
I recently listened to a podcast that described the business rivalry between Häagen-Dazs and Ben & Jerry’s ice cream. The two...
18 views0 comments
- Oct 25, 2022
- 3 min
Grow Your Brand by Expanding Your Audience!
Nothing lasts forever. Industries change. Products mature and consumer tastes change. As you market your business and your products,...
4 views0 comments