- Jul 31
- 2 min
What’s More Important? Reach or Frequency?
- Apr 3
- 3 min
5 Good Reasons Why a Regional Company Needs a Customized Media Plan
- Oct 24, 2022
- 3 min
Grow Your Brand by Expanding Your Audience!
- Oct 10, 2022
- 2 min
Some Quick Tips on How to Respond to an RFP Without Fear
- Aug 15, 2022
- 2 min
Regional Companies Need A Unified Planning & Buying Team
- Aug 8, 2022
- 4 min
Maybe it’s Time for a John Wanamaker State of Mind!
- Jul 18, 2022
- 2 min
That’s The Way The Cookie Crumbles!
- Jul 4, 2022
- 3 min
Playing the TV/CTV/OTT Media Buying Game
- Jun 27, 2022
- 2 min
Does the Advertising Industry Need to Pivot Again?
- May 23, 2022
- 3 min
Length Matters! Radio Spots: Designed for Success
- Apr 18, 2022
- 3 min
There Is More to Advertising Than Great Creative!
- Apr 4, 2022
- 3 min
Creative vs. Location: For a Successful OOH Campaign, which is More Important?
- Mar 8, 2022
- 3 min
Media is Ever Evolving, but it’s Not Medicine. Maybe It Should Be!
- Mar 1, 2022
- 3 min
Everyone Thinks It’s Easy. It’s Not!
- Feb 1, 2022
- 3 min
OMG…My Kingdom for Good Salespeople!
- Jan 4, 2022
- 2 min
Regional Companies Should Eye Media Balance Before Reach & Frequency
- Dec 28, 2021
- 3 min
Lazy and Stupid is No Way to Go Through Life, Kid!
- Nov 1, 2021
- 2 min
Establishing a Target Audience, It’s Easier Than It Sounds!
- Oct 25, 2021
- 4 min
Marketing and Media: Doing it Right Means in the Proper Order!
- Oct 11, 2021
- 2 min
To Sell or Not to Sell?
