- Dec 27, 2018
- 2 min
Despite Smaller Budgets, Regional Companies Can Get Big Social Media Attention
How mid-market companies can steal attention away in an overcrowded world from the national brands. There are now more than 237 billion...
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- Dec 26, 2018
- 3 min
Regional Companies Need Data But May Be Overlooking Obvious Numbers
There is critical audience data regional companies must focus on when making a media buy. According to Statista and Statistic Brain...
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- Dec 25, 2018
- 2 min
A “Full Service” Agency May Not Offer the Best Service for a Regional Company
Having it all under one roof may prove to be a house of cards. Most people have a general practitioner they see for their annual checkup...
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- Dec 20, 2018
- 2 min
Regional Companies Can be Industry Leaders by Learning from National Brands
Mid-market businesses should observe national brands but take the lead for themselves. Due to their immense marketing budgets and large...
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- Dec 17, 2018
- 2 min
Delivery vs. Viewability; The Difference is Critical for Regional Companies
How real time bidding may tank a mid-market company’s digital advertising budget. There are two things any advertiser should be aware of...
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- Dec 14, 2018
- 2 min
The Plan of Attack for a Regional Launch vs. a Mature Market Campaign
There are just as many differences as similarities and you need to get it right. When a regional company plans a product launch their...
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