Sep 19, 20232 min read
Shoppers Want a More Personalized Experience from Brands
In today’s retail marketplaces, any type of resistance to the customer experience can lead to lost sales. In fact, according to many...
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Oct 18, 20213 min read
Maybe It’s Mirror Time!
Do you remember the Discover Card commercial with the burly bearded Slavic customer service man, picking up the phone and saying, “hello,...
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Aug 23, 20212 min read
Playing the Advertising Game
The technical definition of Gamification is the strategic attempt to enhance systems, services, organizations, and activities in order to...
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